Google Trying to Outbid Murdoch
Rupert Murdoch is currently in talks with Dow Jones and Co Newspaper for $5 billion dollars. Since Murdoch announced a price other investors including Google have taken an interest in the Newspaper firm. Source
Now why would Google be wanting to buy a Newspaper firm? Google’s an online marketing source, not offline…yet. Google have been playing around with a real life version of an Adwords platform in various newspapers over the last couple of years, so Google owning there own newspaper really would put a huge spin on things. What will happen to the special treatment that Google gives to the NY Times? What will happen to Google News? Will that get printed to the paper? I think not because of copyright laws but I kinda want Google to win to see what they do, but at the same time it scares me.